When players bid farewell to fans: Are full-page ads and online messages sincere or smart marketing? - Philly.com

When players bid farewell to fans: Are full-page ads and online messages sincere or smart marketing?  Philly.com

The most memorable farewell in sports occurred in 1939, when a dying Lou Gehrig, his amplified words echoing around Yankee Stadium like a muezzin's call to ...

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